Success Stories:
Christine Nicholls, CreativeKidsAtHome.com

If you have ever wondered if it is possible to stay home with the children while still making a very good income from the Web, Christine Nicholls is your example. Christine makes over $400 per week working only ten hours per week, while staying home with her children.

Christine started CreativeKidsAtHome.com as a way to provide ways for Kids to have fun and be creative.

The site features a library of free ideas that parents and others can use to find fun, creative and interesting things for children to do. In addition, she offers craft kits for sale that she markets as great gift items for birthdays, holidays or any other special event.

To find out more about how Christine is successfully balance the rolls of mother and provider, CLICK HERE.

Here are some of the keys to Christine's success:

1. She markets to a specific niche.

Like everyone else we have profiled here, Christine targets her sales to those interested in activities for children.

2. She offers quality free information.

Not everyone who visits her site comes to buy something-- many of them visit simply to take advantage of the free craft ideas she provides. That builds her reputation and provides her with a group of ready buyers.

3. She uses other people to help her.

One of her early concerns was what to do if the business grew too rapidly. After all, Christine wanted to spend time with her children, not spend all her time packaging orders. By splitting up the work into small tasks, she was able to "farm it out" to other mothers wanting to work at home.

4. She keeps her overhead low.

High ongoing overhead can easily kill a business. Christine made sure to watch her expenses so that she made a profit even in the first year. She spent under $500 to get her business up and running.

5. She surveys her customers.

By asking her customers "how did you hear about us?", she found that 80% of her customers heard about her site from her kids. That helps Christine to make better marketing choices.

6. She actively participates in discussion groups.

This strategy is giving her not only good information, but is boosting her sales. (To see more about this, go to her profile at the address below.)

7. She captures email addresses of visitors.

I cannot emphasize enough the importance of collecting the email addresses of your visitors. Most of the time your visitors are NOT going to buy on the first visit.

If you will imitate Christine's methods on your site, you might just imitate her success as well! For more sight on how Christine does it, read her entire profile. Click here to read it for yourself.